Goals

In a photo project, the "real life in the mountains" of both regions is captured with all its tangible and experienceable facets: authentic portraits of local personalities, a living symbiosis of cultural and natural landscape. The background and aim of the project is to sustainably strengthen the perception of the two regions by themselves and others through comprehensive content marketing and thus make a further contribution to the tourism and regional development of the regions.

Results

• Development of comprehensive content marketing for the tourism regions in northern and southern Wipptal
• Development and realization of the photography project on the topic "Real life in the mountains"
• Creation of a data basis as a foundation for joint digital asset management

Project partners

• Wipptal Tourism Association
• Tourism cooperative Sterzing Pfitsch Freienfeld

Contact us

Tourism Association Wipptal - Tourism Association Sterzing-Ratschings
Regional Management Wipptal
Dott.ssa Sabine Richter
Zieglstadl 32, A 6143 Matrei
wipptal@leader-tirol.at

Wipptal Tourism Association

Rathausplatz 1
6150 Steinach in Tyrol
t +43 5272 6270
e tourismus@wipptal.at